How cbdMD earned coverage in the Wall Street Journal following the FDA's CBD regulation deferral
Listen and learn how cbdMD was able to establish itself as a thought leader, earning media coverage on the latest CBD industry news.
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Jordan Sherman
- Mar 3
- 2 min
"Cannabis Cares" greenlights the path to community recognition in Denver
Cannabis brands in Denver will soon be recognized for the work they're doing in the community through a new program called "Cannabis Cares."
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Jordan Sherman
- Feb 17
- 2 min
The FDA has punted CBD regulations to Congress. What now?
The FDA has deferred sweeping federal regulations regarding CBD to Congress. How should your CBD business respond?
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Jordan Sherman
- Feb 3
- 2 min
LinkedIn Learnings and Robust Reviews, Colorado Botanicals Keys to Brand Success
Is it time to reassess your "reviews strategy"? Our latest Move the Stairs podcast guest explains how this tactic builds customer loyalty.
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Jordan Sherman
- Jan 20
- 2 min
How an authentic public-facing approach propels cannabis success
Read why Veritas Fine Cannabis's President Jon Spadafora credits his company's commitment to authenticity as part of its success story.
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Mitch Jelniker
- Dec 22, 2022
- 2 min
3 Steps to Grab Journalist's Attention for your Cannabis brand in 2023
Building relationships with journalists doesn't have to be scary and it can pay big dividends for your cannabis brand.
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Mitch Jelniker
- Dec 22, 2022
- 2 min
2023 Cannabis Trends You Need To Know
There's still less unknown than known in cannabis, you can take advantage of trends to help your brand succeed in 2023!
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Jordan Sherman
- Oct 21, 2022
- 2 min
What do we know about cannabis and its impacts on pets?
Charles Lozow, Co-Founder of Veterinary Cannabis Society offers perspectives on what we know and challenges for the pet cannabis industry.
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Jordan Sherman
- Jul 20, 2022
- 2 min
Is your cannabis business ready to weather a recession?
The cannabis industry has never been a part of a recession. MJBizDaily's Bart Schaneman tells us how concerned business owners should be.
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Jordan Sherman
- Jun 7, 2022
- 2 min
Hemp and the Golden Radio build Brand Protection™: HempWood's Greg Wilson
Greg Wilson, inventor of HempWood® discusses why it takes more than a great idea to succeed in the hemp industry.
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Jordan Sherman
- May 26, 2022
- 2 min
Grow success in cannabis with Franny Tacy
Will the FDA regulate CBD as a dietary supplement in 2022? Don't count on it. That's according to our most recent Move the Stairs podcast...
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Jordan Sherman
- May 16, 2022
- 2 min
Hempitecture's Mattie Mead on Building an Industrial Hemp Success Story
Hempitecture's Mattie Meads on how he's wrestling with- and overcoming- the challenges of running a new industrial hemp business.
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Jordan Sherman
- May 3, 2022
- 2 min
A CNN editor shares how to nab national news coverage of your cannabis brand!
Landing national news coverage for your CBD brand is easier than you think but it does require some work. CNN's Christian DuChatea explains.
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Jordan Sherman
- Apr 15, 2022
- 2 min
Crush the hemp crash with FSOil's Megan Duvall
Hemp companies watched as the price of their crops plummeted in 2020, leaving many of them no choice but to close their doors. They...
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Jordan Sherman
- Apr 1, 2022
- 2 min
How to build a trusted medical marijuana brand
How can you build trust in your medical marijuana brand? Debbie Churgai from Americans for Safe Access shares three tips you can do today!
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Jordan Sherman
- Mar 14, 2022
- 2 min
Adaptability: the key to unlocking longevity in hemp
There are far more unknowns than knowns, which is why business owners working in cannabis must be willing to make changes quickly!
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Jordan Sherman
- Mar 9, 2022
- 2 min
How podcasts can power your cannabis business outreach!
Are podcasts a platform your cannabis brand should be using to reach new customers? Yes and our latest podcast will tell you how!
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Jordan Sherman
- Feb 14, 2022
- 1 min
How to talk about that Covid and CBD study (without getting in trouble!)
When news breaks, reporters act fast to get information. Read why it's important to be ready to answer their questions at a moment's notice.
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Jordan Sherman
- Feb 2, 2022
- 1 min
What a cannabis biz reporter wants you to know
Journalism is evolving and it's important that you learn how reporters are not only covering news but determining what is newsworthy.
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Jordan Sherman
- Jun 18, 2021
- 3 min
How Talking to Your Audience About CBD For Pets Builds Brand Protection PR™
The amount of research into the effect of CBD on people is limited compared to other pharmaceuticals. But when pets are drawn into the...
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