In an era saturated with buzzwords like sustainability, organic, and eco-friendly, separating the genuine from the greenwashed is essential. It's the only way to uncover authenticity and commitment, like that of Stefanie Reiser, the Founder and CEO of Acknowledge Farms.
Stefanie's journey isn't just about farming; it's a heartfelt tribute to the land and its stewards throughout history. During our latest conversation with Stefanie, we delve into how this deep-seated ethos has become the cornerstone of Acknowledge Farms' brand identity, setting them apart in a sea of superficial eco-consciousness.
You can listen to our conversation on the Move the Stairs™ podcast here. Or check out our top three Move the Stairs™ takeaways from our discussion with Stefanie below.
Move the Stairs Moment 1: Leveling up your commitment to sustainability
When it comes to deploying green buzzwords, Stefanie knows that you have to talk the talk and walk the walk. That's why she's leveled up her farming practices and the playing field with her competitors by deploying regenerative practices.
Move the Stairs Moment 2: Use your unique skills to advocate for hemp
If you have expertise as a communicator, you can use that to advocate for the plant. Stefanie shares how her background in politics and policy would help her with media interviews.
Move the Stairs Moment 3: What hemp farmers want to see in the Farm Bill
There's a lot at stake for many different areas of hemp in the 2023 Farm Bill. Stefanie explains what changes would be the most beneficial for her as well why she thinks those changes may not happen as quickly as she'd like.