Photo by Thomas on Unsplash When hurricane-force winds tore across Colorado’s Front Range last week, Xcel Energy made the rare call to implement a Public Safety Power Shutoff (PSPS), plunging communities, including the City of Black Hawk, Colorado, into uncertainty and widespread power outages. For many businesses, it was a crisis few had planned for. For  Monarch Casino Resort Spa in Black Hawk, the sudden outage could have meant confusion, frustration, and reputational da

How do you get your story picked up by local news stations and nationwide?

Trojan Horse Cannabis's Chris Fontes builds the case for unity in cannabis, building businesses based on consumer satisfaction and safety.

Jenel Stelton-Holtmeier, Managing Editor for Green Market Report discusses the financial challenges of the cannabis industry.

Every day, businesses face online threats like reputation attacks and brand impersonation. Learn how to shield your cannabis brand.

If you work in CBD or hemp, you're doing it all! So, how can you execute on protecting your brand? EarthMosts's Joe Linne explains.

The results are in from our Listening Room conversation with CBD and hemp industry leaders at NoCo 9!

Listen and learn how cbdMD was able to establish itself as a thought leader, earning media coverage on the latest CBD industry news.

Is it time to reassess your "reviews strategy"? Our latest Move the Stairs podcast guest explains how this tactic builds customer loyalty.

Read why Veritas Fine Cannabis's President Jon Spadafora credits his company's commitment to authenticity as part of its success story.

Building relationships with journalists doesn't have to be scary and it can pay big dividends for your cannabis brand.

There's still less unknown than known in cannabis, you can take advantage of trends to help your brand succeed in 2023!

Charles Lozow, Co-Founder of Veterinary Cannabis Society offers perspectives on what we know and challenges for the pet cannabis industry.

The cannabis industry has never been a part of a recession. MJBizDaily's Bart Schaneman tells us how concerned business owners should be.

Use Insider Media Relations™ to prevail over a crisis with calm determination and protect your business and brand.

Does it seem you only hear from the media when something is going wrong? You can listen to Move the Stairs CBD Brand Protection PR™...

It’s an age-old question for CBD business owners who seem to run out of time every day. Of course, you need to focus on building your...

Why do we Fail to Prepare for Disasters? I was asked by a colleague this week, with all the crazy things that happened in 2020 does it...

We'll help you protect your brand with actionable strategies for dealing with negative PR with your crisis communications plans.

You’ll learn how to practice pinpoint pitching, turn touchy topics to your advantage, and master the art of media relations!