Jordan ShermanFeb 14, 20221 minHow to talk about that Covid and CBD study (without getting in trouble!)When news breaks, reporters act fast to get information. Read why it's important to be ready to answer their questions at a moment's notice.
Jordan ShermanFeb 2, 20221 minWhat a cannabis biz reporter wants you to knowJournalism is evolving and it's important that you learn how reporters are not only covering news but determining what is newsworthy.
Jordan ShermanJun 11, 20212 minBuild Brand Protection PR™ with Insider Media Relations™Establishing relationships with members of the media is a fundamental part of Brand Protection PR™ for your CBD business! In fact,...
Jordan ShermanMay 7, 20214 minBrand messaging: Building Brand Protection PR™ through Thought LeadershipMay is here and it’s warming up out there! We want to help you turn up the temperature on your CBD brand’s thought leadership with a...