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Precision in a spray: Delivering benefits to consumers
Explore the shift from pills to sprays with James Matuszewski, who discusses nootropics, consumer expectations, and standout branding.
Jordan Sherman
Jan 12, 20241 min read
27 views
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What You Don't Know About National & Local Placements for Your CBD Brand
How do you get your story picked up by local news stations and nationwide?
Jordan Sherman
Nov 10, 20232 min read
27 views
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Using Events to Spotlight Your Brand
Now is the time to get back to in-person cannabis events, says Morris Beagle, our most recent guest on the Move the Stairs podcast!
Mitch Jelniker
Sep 8, 20232 min read
12 views
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Top ways to get noticed by veteran journalists
Little effort on your part that can be big dividends for your cannabis brand
Jordan Sherman
Aug 18, 20232 min read
13 views
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The case for an alliance in cannabis
Trojan Horse Cannabis's Chris Fontes builds the case for unity in cannabis, building businesses based on consumer satisfaction and safety.
Jordan Sherman
Jul 21, 20232 min read
20 views
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Surpassing economic challenges in Cannabis with Green Market Report
Jenel Stelton-Holtmeier, Managing Editor for Green Market Report discusses the financial challenges of the cannabis industry.
Mitch Jelniker
Jul 7, 20232 min read
21 views
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Detecting and weathering digital threats to your brand
Every day, businesses face online threats like reputation attacks and brand impersonation. Learn how to shield your cannabis brand.
Jordan Sherman
May 19, 20232 min read
12 views
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How many hats do you wear? Hemp Brand Builder's Joe Linne
If you work in CBD or hemp, you're doing it all! So, how can you execute on protecting your brand? EarthMosts's Joe Linne explains.
Jordan Sherman
May 5, 20232 min read
16 views
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Recapping NoCo 9 and the state of the hemp/CBD industry
The results are in from our Listening Room conversation with CBD and hemp industry leaders at NoCo 9!
Jordan Sherman
Apr 7, 20232 min read
26 views
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LinkedIn Learnings and Robust Reviews, Colorado Botanicals Keys to Brand Success
Is it time to reassess your "reviews strategy"? Our latest Move the Stairs podcast guest explains how this tactic builds customer loyalty.
Jordan Sherman
Feb 3, 20232 min read
24 views
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How an authentic public-facing approach propels cannabis success
Read why Veritas Fine Cannabis's President Jon Spadafora credits his company's commitment to authenticity as part of its success story.
Jordan Sherman
Jan 20, 20232 min read
19 views
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2023 Cannabis Trends You Need To Know
There's still less unknown than known in cannabis, you can take advantage of trends to help your brand succeed in 2023!
Mitch Jelniker
Dec 22, 20222 min read
29 views
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What do we know about cannabis and its impacts on pets?
Charles Lozow, Co-Founder of Veterinary Cannabis Society offers perspectives on what we know and challenges for the pet cannabis industry.
Jordan Sherman
Oct 21, 20222 min read
26 views
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Is your cannabis business ready to weather a recession?
The cannabis industry has never been a part of a recession. MJBizDaily's Bart Schaneman tells us how concerned business owners should be.
Jordan Sherman
Jul 20, 20222 min read
11 views
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Hemp and the Golden Radio build Brand Protectionâ„¢: HempWood's Greg Wilson
Greg Wilson, inventor of HempWood® discusses why it takes more than a great idea to succeed in the hemp industry.
Jordan Sherman
Jun 7, 20222 min read
71 views
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Grow success in cannabis with Franny Tacy
Will the FDA regulate CBD as a dietary supplement in 2022? Don't count on it. That's according to our most recent Move the Stairs podcast...
Jordan Sherman
May 26, 20222 min read
29 views
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Hempitecture's Mattie Mead on Building an Industrial Hemp Success Story
Hempitecture's Mattie Meads on how he's wrestling with- and overcoming- the challenges of running a new industrial hemp business.
Jordan Sherman
May 16, 20222 min read
23 views
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A CNN editor shares how to nab national news coverage of your cannabis brand!
Landing national news coverage for your CBD brand is easier than you think but it does require some work. CNN's Christian DuChatea explains.
Jordan Sherman
May 3, 20222 min read
9 views
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Crush the hemp crash with FSOil's Megan Duvall
Hemp companies watched as the price of their crops plummeted in 2020, leaving many of them no choice but to close their doors. They...
Jordan Sherman
Apr 15, 20222 min read
13 views
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How to build a trusted medical marijuana brand
How can you build trust in your medical marijuana brand? Debbie Churgai from Americans for Safe Access shares three tips you can do today!
Jordan Sherman
Apr 1, 20222 min read
17 views
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